Monday, October 19, 2009

Lucrative Online Strategy

All of you are perhaps acquainted with the ways of earning through AdSense, but not many of you would have attempted money spinning with AdSense for online games and videos. This is fast turning into a favorable supplemental source of income. This article aims at giving you a candid snapshot of the concept and its efficacy.

The chief merit of AdSense is that unlike banners it is neither annoying nor does it convey a spammy aura to the viewer.

Adsense: the Concept

AdSense permits you to earn an income by simply placing pertinent ads on your website. You create a usual website and register with the AdSense scheme. Once the registration is complete, ads supplied by Google automatically appear at the lower end of your web page without you contacting the advertisers. The scheme pays you on basis per clicks or per impressions. Besides being an income source, this scheme enables you to secure higher search-engine rankings on Google. Earlier AdSense was restricted to image and text ads; but recently, its scope has been extended to internet games and videos.

AdSense is not meddlesome and spammy like banners. It is in fact a more delicate strategy of advertising and simultaneously grabbing all the diverse merits of internet marketing. It is easy to work keenly in sync with the AdSense scheme over time. For instance you can allure excellent AdSense ads to your website by filling it with germane high quality content; you can enhance the number of clicks on the ads by penning encouraging copy. Writing phrases like ‘Click on this AdSense ad’ will be a transgression, so express the same in another indirect manner.

AdSense for Internet Videos and Games

Almost 25% of the internet visitors are avid online gaming aficionados, so it is a prudent and profitable act to combine AdSense with any gaming website you are running. You must put in a word with your advertisers so that the ads- text, video and image ads-are exhibited only with score-chart. If the ads trammel the gaming enjoyment, then visitors will ignore them. The flip side of this form of AdSense is that it can be accessed only through a Beta test which carries an eligibility condition of a minimum of quotidian 500,000 game-plays, 80% of the traffic arriving from UK or USA. (We have also got information that the catalog begins at 150,000).

AdSense videos are however entitled for majority of sites. Videos are a huge hit with online visitors. After associating your You Tube and AdSense account, affixing videos to your website is child’s play. Choose the substance of videos you wish to display and personalize it to suit your website. Displaying discerning videos with superimposed texts are the trade tricks that will help you augment revenue and supply visitor’s pleasurable and applicable knowledge.

In short, internet games are a daunting arena to take on, whereas banding together online videos and AdSense is easy. You should try out this money making opportunity to know whether it’s right for you or not.

Saturday, October 17, 2009

Demographic Targeting


As soon as any one of us decides to start up a business, be it small scale or big time, one of the biggest questions that we could perhaps draw in our minds is: “Would my product sell?” Many times experienced and juvenile businessmen alike have come up with their respective detailed strategies just to arrive with the best possible answer to this particular question, only to realize that it all boils them down to one specific, and conceivably one of the most enduring business strategies there is, marketing.

Marketing is such a broad idea not only business analysts are in constant contact with, but many potential self-starters as well. To our use though, we could trim it down to the widely-popular internet marketing which is as crucially and equally important both to businessmen and consumers as instant noodles are to Koreans.

When it comes to making a product sell, the first step you probably couldn’t afford to miss is to identify your target, which happens to be the consumers. But with the appalling internet traffic, this probably needs a little added effort other than simply knowing the target. No particular product will appeal to everyone online, so to make certain that your investment is going somewhere, you must aim at a specific group of potential consumers rather than going general. This is where demographic targeting comes into picture.

Think of it this way . . . If you want to sell say, a tanning lotion, which group of people would you most likely advertise your product to- Asians or Caucasians? Our common sense would surely have us pick the latter. Demographic studies tell us that more white-skinned people want to get a tan more than fair-skinned or brown-skinned people for that matter, although this doesn’t necessarily hold true to everyone.

So if you are an affiliate marketer who wishes to be a big catch to advertisers, make use of demographic targeting as one of your core strategies. Give particular emphasis to a larger demographic group than a small one. The bigger the potential consumer population, the more likely the business will grow. Think like Ariel in Little Mermaid- there’s more out there than what you can actually perceive. You should give your best shot for this one-time, big-time deal other affiliates could only dream of. You will be surprised at how useful this can be. :-)

Friday, October 16, 2009

Get Informed Know the Latest Trend in the Industry

What rules apply to Affiliate Marketing?

Anyone starting an affiliate marketing business should protect themselves by keeping informed of the latest developments in the legal aspects of Internet commerce.

Q: Will my income be taxed?

A.: Yes. Money made from your affiliate marketing business is taxed as income. You are responsible for recording and paying taxes on all of your affiliate marketing earnings. Customers of your websites may be liable for sales tax.

Q: Must I disclose my affiliations in blogs, podcasts, etc?

A: The law is changing in respect to mandated transparency. In blogs the trend has been for disclosure of affiliation. In some areas mandatory disclosure has been legalized. Check your local laws for clarification.

Q: What is click fraud?

A: Click fraud is when an online advertisement is repeatedly clicked with no intention of purchasing the goods or services offered by the advertisement. This is done to either benefit the affiliate or sabotage the merchant. Click fraud is a federal felony, punishable by significant fines and jail time.

Q: How can I protect myself?

A: Since click fraud can be a problem, some affiliate marketers form a limited liability corporation (LLC). The LLC is a legal business whose primary purpose is to offer liability protection to its shareholders. If someone attempts to sabotage the affiliate business by perpetrating click fraud and directing the blame to the affiliate, the owners will not be personally liable for damages.

Thursday, October 15, 2009

The Evolution of Technology

The world today is fast pacing. People come and go and things do have to go. The music we hear today will be different from tomorrow. Truly, the world is fantastic!

So let us talk about the things that have been going on in our world.
Nowadays, internet and mass media is the major source of our influence. We live from it! In fact, many people are depending largely to the net.

Businessmen, entrepreneurs and professionals -- I can see how their lives and profession depend to it. Even the ordinary people are getting their selves dependent with the internet. People do make money with internet and find what they need through internet in other words, internet is a global hub.

The market found in the internet is what we call as Web hosting. We use database where we are able to post anything, or if I have mistaken, everything!

Through the internet, we come to realized that everything is possible —in just a snap of a finger, one internet user can be turned into a customer. One customer added up to another one can make one business grow bigger and bigger. And as one business grows, it all goes back to one factor –the CUSTOMER.

Amazing cycle? Yes indeed! And companies like http://live247support.com made it even more possible for one business to offer unique quality customer support through LIVE CHAT. Imagine the magic of technology – it has really evolved!

The only thing that discourages me about the net is you will lose you confidentiality. People will start to invade, even your private lives.

But who cares? If we just think about the good side then there’s no problem at all. Let’s just go with the flow with the world's development. There would be no problem if we do it all for good.

Live Chat Software -An Advancing Technology

Live Chat Software is not only one of the most supportive elements of the advancing technology that is at our fingertips, but is also hugely economical as well and can pull in more profit from your web site or business. With this great advance in technology a person can very easily and efficiently chat live with a site visitor to interact almost as in real life that allows individual deals to be made effectively swift. Live Support may moreover boost enthusiasm to the everyday customers or visitors.

A representative from http://live247support.com described that live chat software features an outstanding feature that no one would want to miss out on such as the capability to screen visitors on your website at any time, and the page that they are viewing. What makes this even better is the ability to view where the visitor has come from to your web site. Visitors need help in any way? You can easily check up on them with this remarkable software. To help the visitor with their purchasing needs, this software also allows you to redirect your visitors to a webpage that may assist them in their decision making. If the visitor has any doubts, you can invite them for a quick chat to help make up their mind.

These days, there is almost a definite need for Live Chat Software for Providing Live Help or Support. It adds more user friendliness, more interactivity and most importantly, satisfies your customers in their needs by offering the best customer care and support there is available.

The Live Support Chat Software comes with some of the most boastful features that are available including, actual time visitor supervision, live text chat on a one-on-one basis, automated positive chatting/automated positive chat invitation, online/offline personalized status graphics, URL pushing, Auction Incorporation with websites such as eBay, varying audio notifications that has a web based edge for visitor chatting and viewing. Unsurpassed features this software includes are, no downloading or installing of the software required to use, Individual Window Application for separate chatting provided free, a range of Support Categories, leave-a-message for specific sections, invisible hit counter/log analyzer, online/offline personalized images, and personalized separate chat windows. And it gets even better, sporting more great features including any language support, Geographic location support which pin points the visitors City, Region and Country of residency, auto pop-ups/pro-pop ups, canned responses, Pay-Per-Click Campaign tracking and live support status in emails! These are just some of the highly anticipated features that are accessible by this perfectly priced, Live Support Software!"

Wednesday, October 14, 2009

Maintain Online Customers

Search Engine Optimization and pay-per-click advertisements can help sellers market their services and attract visitors to their sites. But what really matters is how many of these visitors are converted into paying customers. This is where online sellers face the real challenge. The most common reasons why visitors don’t become customers is not finding the information they need, an example of which is a return policy, the site itself looking unprofessional or too slow in providing answers needed by the prospective customer. Good customer service should be an integral part of an online company’s survival plan.

A FAQ (Frequently Asked Questions) section must be included to make it easy for visitors to quickly get answers to the most common questions. In addition, chats should be added for any other questions that a prospective customer may have. Those operating the chat software must be well trained and able to add a human touch to live chat software. Using live text-based chat software and phone support, an online company can incorporate customer suggestions. It would also be able to answer questions about their product lines and redress any issues that may arise while they try to provide an excellent customer service.

There are many software like ChatRelation’s livechat or autochat that can help an online seller provide 24/7 online support. You may want to check out http://live247support.com to have an ounce of knowledge as to how the software works. But it is not really about how much an online seller invests in software that makes the real difference. The real difference is made by the people on the other end of the line interacting with the customers. The customer support team should have all the information that customers want and be able to provide it in a very friendly and effective manner.

Online Customers Desire

Good customer service is essential to converting your leads into clients. With more and more business taking place online, more and more customers expect their online experience to be one to remember. Here is a checklist for you to go through to make sure your business impresses them at every step of the way.

1. Does your system track customer activities on your website?

How well you understand your customers’ behavior is how well you can induce them to buy. If customers tend to spend longer on one page, that page should make clear where to go to buy from you. If customers don’t spend any time on your “about us” page, perhaps it is time to make it more interesting. Tracking your customers also helps you identify frequently asked questions (FAQ), automate more answers, and make them easier to find. This way, customers will appreciate saving more time by shopping on your website and finding the answers they need.

2. How smooth is your customer’s transition from automated to personal service?

Simple questions and answers can be automated with your FAQ section. More complicated questions require one-on-one online or live chat with a customer service representative. Is it easy for your customers to contact your representatives? A suggestion would be to check out http://live247support.com as they have software that may be able to answer your live chat support needs depending on your business type or size.

3. Can you identify returning customers?

If you can identify those customers who return to your website, you can use your knowledge of who they are and what they did previously to customize the experience for them. Something simple and non-threatening, like a guestbook, can give you information you can use to increase the likelihood of a sale each time.

4. How easy is it for customers to access information on your website?

Your customer service library needs to have all the information arranged clearly so that customers can answer their own questions easily. Your website’s customer support should give your customers access to all the company and product information they need in simple, clear terms.

Follow these steps and your website will help you convert more leads into customers, and more customers into repeat customers.