Lucrative Online Strategy

All of you are perhaps acquainted with the ways of earning through AdSense, but not many of you would have attempted money spinning with AdSense for online games and videos. This is fast turning into a favorable supplemental source of income. This article aims at giving you a candid snapshot of the concept and its efficacy.

The chief merit of AdSense is that unlike banners it is neither annoying nor does it convey a spammy aura to the viewer.

Adsense: the Concept

AdSense permits you to earn an income by simply placing pertinent ads on your website. You create a usual website and register with the AdSense scheme. Once the registration is complete, ads supplied by Google automatically appear at the lower end of your web page without you contacting the advertisers. The scheme pays you on basis per clicks or per impressions. Besides being an income source, this scheme enables you to secure higher search-engine rankings on Google. Earlier AdSense was restricted to image and text ads; but recently, its scope has been extended to internet games and videos.

AdSense is not meddlesome and spammy like banners. It is in fact a more delicate strategy of advertising and simultaneously grabbing all the diverse merits of internet marketing. It is easy to work keenly in sync with the AdSense scheme over time. For instance you can allure excellent AdSense ads to your website by filling it with germane high quality content; you can enhance the number of clicks on the ads by penning encouraging copy. Writing phrases like ‘Click on this AdSense ad’ will be a transgression, so express the same in another indirect manner.

AdSense for Internet Videos and Games

Almost 25% of the internet visitors are avid online gaming aficionados, so it is a prudent and profitable act to combine AdSense with any gaming website you are running. You must put in a word with your advertisers so that the ads- text, video and image ads-are exhibited only with score-chart. If the ads trammel the gaming enjoyment, then visitors will ignore them. The flip side of this form of AdSense is that it can be accessed only through a Beta test which carries an eligibility condition of a minimum of quotidian 500,000 game-plays, 80% of the traffic arriving from UK or USA. (We have also got information that the catalog begins at 150,000).

AdSense videos are however entitled for majority of sites. Videos are a huge hit with online visitors. After associating your You Tube and AdSense account, affixing videos to your website is child’s play. Choose the substance of videos you wish to display and personalize it to suit your website. Displaying discerning videos with superimposed texts are the trade tricks that will help you augment revenue and supply visitor’s pleasurable and applicable knowledge.

In short, internet games are a daunting arena to take on, whereas banding together online videos and AdSense is easy. You should try out this money making opportunity to know whether it’s right for you or not.

Demographic Targeting

As soon as any one of us decides to start up a business, be it small scale or big time, one of the biggest questions that we could perhaps draw in our minds is: “Would my product sell?” Many times experienced and juvenile businessmen alike have come up with their respective detailed strategies just to arrive with the best possible answer to this particular question, only to realize that it all boils them down to one specific, and conceivably one of the most enduring business strategies there is, marketing.

Marketing is such a broad idea not only business analysts are in constant contact with, but many potential self-starters as well. To our use though, we could trim it down to the widely-popular internet marketing which is as crucially and equally important both to businessmen and consumers as instant noodles are to Koreans.

When it comes to making a product sell, the first step you probably couldn’t afford to miss is to identify your target, which happens to be the consumers. But with the appalling internet traffic, this probably needs a little added effort other than simply knowing the target. No particular product will appeal to everyone online, so to make certain that your investment is going somewhere, you must aim at a specific group of potential consumers rather than going general. This is where demographic targeting comes into picture.

Think of it this way . . . If you want to sell say, a tanning lotion, which group of people would you most likely advertise your product to- Asians or Caucasians? Our common sense would surely have us pick the latter. Demographic studies tell us that more white-skinned people want to get a tan more than fair-skinned or brown-skinned people for that matter, although this doesn’t necessarily hold true to everyone.

So if you are an affiliate marketer who wishes to be a big catch to advertisers, make use of demographic targeting as one of your core strategies. Give particular emphasis to a larger demographic group than a small one. The bigger the potential consumer population, the more likely the business will grow. Think like Ariel in Little Mermaid- there’s more out there than what you can actually perceive. You should give your best shot for this one-time, big-time deal other affiliates could only dream of. You will be surprised at how useful this can be. :-)

Get Informed Know the Latest Trend in the Industry

What rules apply to Affiliate Marketing?

Anyone starting an affiliate marketing business should protect themselves by keeping informed of the latest developments in the legal aspects of Internet commerce.

Q: Will my income be taxed?

A.: Yes. Money made from your affiliate marketing business is taxed as income. You are responsible for recording and paying taxes on all of your affiliate marketing earnings. Customers of your websites may be liable for sales tax.

Q: Must I disclose my affiliations in blogs, podcasts, etc?

A: The law is changing in respect to mandated transparency. In blogs the trend has been for disclosure of affiliation. In some areas mandatory disclosure has been legalized. Check your local laws for clarification.

Q: What is click fraud?

A: Click fraud is when an online advertisement is repeatedly clicked with no intention of purchasing the goods or services offered by the advertisement. This is done to either benefit the affiliate or sabotage the merchant. Click fraud is a federal felony, punishable by significant fines and jail time.

Q: How can I protect myself?

A: Since click fraud can be a problem, some affiliate marketers form a limited liability corporation (LLC). The LLC is a legal business whose primary purpose is to offer liability protection to its shareholders. If someone attempts to sabotage the affiliate business by perpetrating click fraud and directing the blame to the affiliate, the owners will not be personally liable for damages.

The Evolution of Technology

The world today is fast pacing. People come and go and things do have to go. The music we hear today will be different from tomorrow. Truly, the world is fantastic!

So let us talk about the things that have been going on in our world.
Nowadays, internet and mass media is the major source of our influence. We live from it! In fact, many people are depending largely to the net.

Businessmen, entrepreneurs and professionals -- I can see how their lives and profession depend to it. Even the ordinary people are getting their selves dependent with the internet. People do make money with internet and find what they need through internet in other words, internet is a global hub.

The market found in the internet is what we call as Web hosting. We use database where we are able to post anything, or if I have mistaken, everything!

Through the internet, we come to realized that everything is possible —in just a snap of a finger, one internet user can be turned into a customer. One customer added up to another one can make one business grow bigger and bigger. And as one business grows, it all goes back to one factor –the CUSTOMER.

Amazing cycle? Yes indeed! And companies like http://live247support.com made it even more possible for one business to offer unique quality customer support through LIVE CHAT. Imagine the magic of technology – it has really evolved!

The only thing that discourages me about the net is you will lose you confidentiality. People will start to invade, even your private lives.

But who cares? If we just think about the good side then there’s no problem at all. Let’s just go with the flow with the world's development. There would be no problem if we do it all for good.

Live Chat Software -An Advancing Technology

Live Chat Software is not only one of the most supportive elements of the advancing technology that is at our fingertips, but is also hugely economical as well and can pull in more profit from your web site or business. With this great advance in technology a person can very easily and efficiently chat live with a site visitor to interact almost as in real life that allows individual deals to be made effectively swift. Live Support may moreover boost enthusiasm to the everyday customers or visitors.

A representative from http://live247support.com described that live chat software features an outstanding feature that no one would want to miss out on such as the capability to screen visitors on your website at any time, and the page that they are viewing. What makes this even better is the ability to view where the visitor has come from to your web site. Visitors need help in any way? You can easily check up on them with this remarkable software. To help the visitor with their purchasing needs, this software also allows you to redirect your visitors to a webpage that may assist them in their decision making. If the visitor has any doubts, you can invite them for a quick chat to help make up their mind.

These days, there is almost a definite need for Live Chat Software for Providing Live Help or Support. It adds more user friendliness, more interactivity and most importantly, satisfies your customers in their needs by offering the best customer care and support there is available.

The Live Support Chat Software comes with some of the most boastful features that are available including, actual time visitor supervision, live text chat on a one-on-one basis, automated positive chatting/automated positive chat invitation, online/offline personalized status graphics, URL pushing, Auction Incorporation with websites such as eBay, varying audio notifications that has a web based edge for visitor chatting and viewing. Unsurpassed features this software includes are, no downloading or installing of the software required to use, Individual Window Application for separate chatting provided free, a range of Support Categories, leave-a-message for specific sections, invisible hit counter/log analyzer, online/offline personalized images, and personalized separate chat windows. And it gets even better, sporting more great features including any language support, Geographic location support which pin points the visitors City, Region and Country of residency, auto pop-ups/pro-pop ups, canned responses, Pay-Per-Click Campaign tracking and live support status in emails! These are just some of the highly anticipated features that are accessible by this perfectly priced, Live Support Software!"

Maintain Online Customers

Search Engine Optimization and pay-per-click advertisements can help sellers market their services and attract visitors to their sites. But what really matters is how many of these visitors are converted into paying customers. This is where online sellers face the real challenge. The most common reasons why visitors don’t become customers is not finding the information they need, an example of which is a return policy, the site itself looking unprofessional or too slow in providing answers needed by the prospective customer. Good customer service should be an integral part of an online company’s survival plan.

A FAQ (Frequently Asked Questions) section must be included to make it easy for visitors to quickly get answers to the most common questions. In addition, chats should be added for any other questions that a prospective customer may have. Those operating the chat software must be well trained and able to add a human touch to live chat software. Using live text-based chat software and phone support, an online company can incorporate customer suggestions. It would also be able to answer questions about their product lines and redress any issues that may arise while they try to provide an excellent customer service.

There are many software like ChatRelation’s livechat or autochat that can help an online seller provide 24/7 online support. You may want to check out http://live247support.com to have an ounce of knowledge as to how the software works. But it is not really about how much an online seller invests in software that makes the real difference. The real difference is made by the people on the other end of the line interacting with the customers. The customer support team should have all the information that customers want and be able to provide it in a very friendly and effective manner.

Online Customers Desire

Good customer service is essential to converting your leads into clients. With more and more business taking place online, more and more customers expect their online experience to be one to remember. Here is a checklist for you to go through to make sure your business impresses them at every step of the way.

1. Does your system track customer activities on your website?

How well you understand your customers’ behavior is how well you can induce them to buy. If customers tend to spend longer on one page, that page should make clear where to go to buy from you. If customers don’t spend any time on your “about us” page, perhaps it is time to make it more interesting. Tracking your customers also helps you identify frequently asked questions (FAQ), automate more answers, and make them easier to find. This way, customers will appreciate saving more time by shopping on your website and finding the answers they need.

2. How smooth is your customer’s transition from automated to personal service?

Simple questions and answers can be automated with your FAQ section. More complicated questions require one-on-one online or live chat with a customer service representative. Is it easy for your customers to contact your representatives? A suggestion would be to check out http://live247support.com as they have software that may be able to answer your live chat support needs depending on your business type or size.

3. Can you identify returning customers?

If you can identify those customers who return to your website, you can use your knowledge of who they are and what they did previously to customize the experience for them. Something simple and non-threatening, like a guestbook, can give you information you can use to increase the likelihood of a sale each time.

4. How easy is it for customers to access information on your website?

Your customer service library needs to have all the information arranged clearly so that customers can answer their own questions easily. Your website’s customer support should give your customers access to all the company and product information they need in simple, clear terms.

Follow these steps and your website will help you convert more leads into customers, and more customers into repeat customers.

e-Commerce the Veritable Goldmine

Live chat software is ideal for all those who appreciate individual interaction with customers and how it enables websites to generate sales on a lager scale. There is simply nothing better than the human touch in dealing with customers who are often made to feel comfortable and more open to suggestions as they chat to a person offering them support and help in all their queries. The enhanced buoyancy that is given by customer support in this way is truly invaluable in gaining the public’s trust in addition to the deals it helps to close with the customers.

Simplicity and speed are the hallmarks of online shopping for the customer. In a physical store the customer is able to touch and look at the product and ask questions to gain better understanding of the product. The online customer has to be able to get as close to this as possible. This experience does not have to be hampered by hanging onto telephones or waiting for emails to be replied. All the support that can be given to a customer can be done through live chat software and thus convert traffic to any website into sales.

Live chat companies should aim for one same goal and that is to deliver quality customer service to its consumers. Luckily, most of them have shown commitment in delivering such. There are also customer service providers like http://live247support.com who supported the impression that live support and live chat software are economical for the user and is definitely worth the price you will be paying for it. The many features of this software include supervision of visitors in actual time, chatting to visitors on an individual basis and automated invitations to positive chatting. In addition, it also provides services such as leaving of messages for specific sections, auto pop ups, online or offline images which are personalized and canned responses. The support that is extended can be in any language and tracking of visitors according to geographical location is also possible.

Screening of visitors and observing and chatting are some of the ways in which you are able to understand exactly what they need in the way of help and support. Apart from these possibilities, the software also allows visitors to be redirected to other web pages of your choice. As you will appreciate this can be a veritable goldmine if used properly to augment traffic to sales pages of a website. The main aim of live chat software should be to provide the customer with all the information they need to make a decision about the product being offered by the website. When the customers are given ample help and support regarding their queries it will enable them to decide easily on using the services or goods that is on offer.

Live support chat software should be simple and easy to understand. This way of interacting with the customer is ideal for building up goodwill towards your website and that by itself can be the best advertising that you can get. The language, wording and the persuasive tone that you can use via the live chat support ensures an audience which can be easily turned from browsers to sales. And, all these advantages of live chat software are available at an amazingly reasonable cost.

Sustain Good Customer Service

Customer is King”, how many times would all of us have heard that term? But how many companies treat them like a king? You could probably count the number on your fingers. To convert a new customer into a client, it is very essential to provide good customer service as well as provide them with a few benefits that are not available to them from your competitors. In order to do this, you need to understand what exactly your customer is looking for. Customer satisfaction is a lot more difficult to attain when it comes to online customer service. However follow the 3 A’s: Answer all their questions politely, Address any concerns they may have with products purchased from you promptly and Assist new customers with issues they may have while navigating through the website.

Several companies advertise that their company is very customer centric by claiming to provide customers with any support required by them while shopping on the website. However, the customer service provided by the company does not match up to the expectations of the people. One reason for this could be that it is really hard to come by good customer service support nowadays. Companies are now going out of their way to ensure that their customers have an enriching experience while doing business with them.

Customer service is not concerned with only selling your product or service offering, but also involved taking care of the requirements of people looking for specific products or services that the company has to offer. The best way to ensure customer satisfaction is by talking to the people and inquiring as to whether all their expectations were met or provide assistance with regard to any issues the customer may be facing. This online interaction is now possible with the use of the Customer service software and chat live software.

This software enables the customer support people to engage in live chat with people who visit the website. Use of these softwares adds a personal touch to the customer’s experience with you and assist in increasing the customer conversion rate. Small businesses can utilize the software to improve customer satisfaction as their business grows.

The last thing I want to do is recommend things but http://live247support.com stands out to be the leading company enabling small businesses capture more consumers through their online live chat support software. You may want to check out for other providers as well and find out for yourself whichever fits your requirement perfectly.

Online Business Software Boosts Sales

The days of customers having to wait long periods of time for their online issues to be taken care of are quickly passing by. Online business owners and website marketers understand how important it is for their customers to have their customer service problems handled immediately. This can be done by email, an online forum or online chat software. Live support software enables the customer to receive instant answers regarding their questions and get the help they need without having a long waiting period.

With automatic chat software, users are able to utilize customer service help on a 24/7 basis. This not only allows the issue to be solved quickly, but keeps the customer happy and more likely to continue coming back to the website. Another type of software designed for customer service needs enables the customer to submit questions through online chat, by email, text message or by using all three options. If the customer is not able to stay online to wait for the answer, this live support software allows them to pick a specific time for customer service to reply to their questions.

While being able to receive an immediate response is one sure way to keep the customer happy, another is offering help before the customer is aware that they even need it. Live support software that is proactive in nature is able to detect when an issue arises on the website. One best example for this is http://live247support.com wherein if the customer is having a problem with an application or making a transaction, the software opens a chat box for the customer and offer help. The help can be in the form of answering questions or even helping them complete a transaction. Software such as this can mean the difference in the customer walking away when having difficulties placing a high-end transaction or continuing to make the purchase. Having this option available for the customer can really boost the customer experience. The customer is not only more likely to return to a website where they receive “over and above” customer service, but they are sure to tell others about their experience as well. This means customer retention and a possible new customer base for the website.

Live support software can also use stored customer information to provide support and guidance to other customers. With the use of this customer knowledge and analytic, it is possible to build a library of FAQ's to help all customers that may be having a similar issue or purchasing the same product. The list of frequently asked questions may be all that is needed for the customer's problem to be solved, leaving them happy with the transaction and the assistance they have received from the website.

While providing a product or service that the customer wants and needs is extremely important, it is equally important to provide excellent customer service, which will be able to turn satisfied customers into “raving fans”. Live support software provides both reactive and proactive customer service applications, enabling the customer to complete transactions with ease.

Quality Customer Service

Online customer service has become a very important part of global economy as it helps to increase customer loyalty and contribute to the company’s bottom-line. By using systems and processes such as email and chat the enterprises can attend to customer concerns quickly and accurately. However, it is not very easy to provide good online customer service and the companies have to face the criticism of consumer groups accusing them of delivering unacceptable quality customer service support.

Global recession and plummeting sales figures have made the companies sit up and refocus on their customer support strategies. They have realized that they can gain a competitive edge by high quality assistance and support for customers when they need it most. Today, enterprises of sizes have begun to provide customer service over the web, and use a number of techniques for the purpose.

For example, one consulting firm to the food industry is using online customer service to sustain and survive in this competitive business environment. The CEO recently purchased specialty software from http://live247support.com to address the customer’s needs, and is pleasantly surprised by the positive response from their clients and reduction in their phone bills.

Businesses can recreate the success of other companies by using customer service software to offer good customer service.Business tools such as chat live software and microblogging service Twitter has helped companies to solve their customer problems rapidly and efficiently.

Retaining customers is always tough and it has become even more difficult in the current economic scenario. Business analysts show that even a five percent improvement in customer retention can result in a 25 percent increase in profits in a company. Customer services can be improved in many ways and Web-enabled customer service is one way to reach the goal.

References

Leland, K and Bailey, K. (2006) Customer service for dummies. 3rd ed.For Dummies.

Kopf, D. (2001) The Online Customer Contact Conundrum. Business Communications Review. 31(6).

Rappaport, D.M (1998) The Next Wave in Do-It-Yourself Customer Service. Business Communications Review. 27 (6)

http://www.pixelbridge.com/articles/index.php?p=43
http://econsultancy.com/blog/2954-using-twitter-for-customer-service http://www.pixelbridge.com/articles/index.php?p=43

(Accessed on 30th May 2009)

Uses of IM

A couple of decades ago, it would have been pretty hard to believe that people in different walks of life can stay in touch with each other even without actually meeting in person. Today, the advancements in the field of communication devices have made things way easier. Many devices and techniques came and went but one of which has carved out a special niche in people that is known as online chatting.

Chat is a word that means “informal conversation”. Online chatting was made accessible to the global public for a variety of reasons be it personal or professional. Online chat has a lot of meanings and kinds but its primary purpose is the direct one-on-one communication known as the text-based group chat or the synchronous conferencing. The text-based group chat makes use of tools such as the instant messenger, internet relay chat, talkers; MUDs, MUCKs, MUSHes and MOOes and other computer programs.

The Multi-user Dungeon, popularly known as MUD, is an internet version of the Dungeons and Dragons that allows multiple players to communicate with each other while playing the game. Talkers were basically conceptualized through MUD except the gaming element. MUSHes, MOOs and MUCK are only some of the tools derived from MUD which combined gaming with chatting.

The online chatting has many uses among which are travel as well as Optimization Service Sites. If you need help in understanding rules or you simply have an inquiry, there is Live Chat who are actually live people, who will readily provide you with online help, live customer support as well as the software for live customer support. A live chat support company called http://live247support.com attested that online customer support indeed made communication easier and hassle-free.

Online chatting is very beneficial especially to business travelers who prefer holding video call or conferences instead of braving check-in queue replacing the traditional ways of communication with nothing less than online chat and messaging. Another example of the gigantic contribution of communication technology is the Email which has made corresponding faster and easier without even having to write a single thing on pen and paper. Online chat is substituting telephony as the quickest means of communication at home or at work in a steady pace. Even SMS text messaging is losing its appeal! It is believed to hit a downfall what with cellular phones being provided with the online chatting technology that includes the ability of continuing conversations with various devices!

It is also imperative for business companies who facilitate business communications to use online chat. Real time interactions have been provided for by the Live Chat Software that guides consumers not only to make fast solutions but also the right ones. People working within the company’s community can also benefit from online chatting through internal communication systems known as intranets, more or less similar to how an internet works. The intranet can be built by using mailing lists, Web-conferencing, Web pages or more popular systems such as Lotus Notes or First Class. People communicating within the system can very well be sitting across each other or even across the globe and yet the communication lines will still remain clear because with it, distance is not a factor.

Aside from the real-time chat, Internet forums and Bulletin Board Systems (BBS) is also another type of online community wherein users online can write posts or blocks of text that can be viewed publicly and responded to by other users or visitors any time. Posts are archived and saved for weeks, months and even years which is unlike the nature of other transient chatting. Through posting, a person can seek the opinion of another, ask for troubleshooting techniques in absolutely any topic, hold general conversations or seek advice on personal dilemmas.

Never has it ever been imagined before that such an innovation in the technology of communication can be reached. But as time goes by, more and more amazing ideas have surprised the general public making business and pleasure more and more interesting.